Jun 23, 2015

Menu update!

There has been good progress with the menus, after hitting some obstacles last week, it's kind of gotten back on track. We have pretty much changed our direction of the menus.

The insides of the menus are now more standardised, as such:

Drinks Menu

Main Menu



This is basically what the inside of the menus will be, unless there are some drastic problems, this is pretty much what the inside of the final menus will be.

Specials Menu



This is our specials menu, it is just a single piece of paper, double sided. This will be the same size as one fold of the main menu and it will be given to a customer tucked inside the main menu. On one side of the specials menu it will be our Lemon & Pepper specials and also our combos that we have at our restaurant. On the other side it will be a little competition/community involvement thing for our customers that we mentioned in the previous post about a "brand hook", just to create a customer base so people will keep coming back. Having this printed on the specials menu will be our way to promote this competition and with this little competition it will also bring the website into play. 

Still undecided if we should have a majority of the text as our Fenway typeface or change it to Open Sans cause it looks a bit hard to read. 

Menu Covers

So when I mentioned earlier about taking a new direction with our menus, we were thinking about creating a more completed look between all our menus instead of having different styles. Previously our drinks menu wasn't going to have a cover, (it was just going to be a triangular stand with the three outfacing sides with the content on it. But now we are changing that and having a cover on it as well. How we are designing the drinks menu is still unsure, this will be mentioned later on in the post. 

So for the menu covers we were thinking about something like this,




Here are just different ideas, for the covers.

1) For the main 'L&P' Menu, that will be the cover of the Z-fold.
2) for the specials menu, it won't really be a cover as it is only one single page, but the layout on the top will be the same, just that there will be text (shown earlier in the post) on the front page. 
3) The drinks menu will be a different size to the main menu but the cover will be the same design.

Drinks Menu Design

We thought about a way to have this drinks menu on the table that is a bit different. The one we had before was a little safe. So we thought to have the three sides of the menu, on three separate pages and put them all in a sleeve, (shown below is a template of the sleeve) and put a hole punch in the top corner or both of the top corners and use some string to keep them together and also it could act as a thing to pull the menus out of the sleeve. So the design just above will be the design on the sleeve.

We are still undecided on this idea and are still looking for other ideas to have this menu. But this is what we have so far even though we aren't fully happy with it yet. 








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