Jul 4, 2015

Back on track!

Everything seems to back on track over the last week, we got ourselves into gear and put in some good work and everything looks like it will be done on time. We've had a few busy days and with one week till the packaging, style guide and menus are supposed to be done, we should be able to kill it all on time.

Style Guide

The style guide is on a roll at the moment, the layout is all good and the content is basically all there. Now it's just a matter of putting the two together and completing the style guide. We've already sourced some very good images for our style guide, the only thing left for the style guide was the logo and typography specifications. We pretty much cleared that too, the typography specifications are all done and good to go. The logo spacing and specifications are nearly done, so with all that completed the style guide will be done in the next week for sure. It will be about 40 pages long and we will be using thicker stock so it will be really good to hold. Looking forward to seeing it!

Packaging

Packaging is going quite smoothly as well, we have all the designs ready. There are just some minor adjustments and refinements we are making with the actual design of it, like colours and where we put our patterns and where we put images etc. We just printed off a few of the packaging designs on just normal paper and tested out the folding and the whole mechanics of the packaging. All went well, so now we know it works we are just fine tuning the design work of it. Here are some of the things we tried mocking up



Basically this is what it looks like on normal paper, nothing too fancy, we didn't even have glue or anything. .Just to make sure it all works and it did! After fixing the design stuff up, we will be getting it ready for print (setting up files to print)

Menu

The menu is going really well. It's pretty much completed and there's nothing really that we need to do to them, basically ready for print. The only reason we would need to make changes is if feedback from any lecturers meant that we have to make more refinements. But one of the lecturers was happy with what he saw and the whole group is happy with everything. So once we have the all clear we will be getting the files ready for print. 

We've also done some menu signages that will go around the restaurant. We will not be doing life size, we will just be doing mock ups and printing them out on paper to show what it would hypothetically look like. Here's the two that we've done,



The first one will sit behind the counter and act as a takeaway menu. So when customers come up to the counter they can read the menu and order to go from there. The second one will be on a wall in our restaurant since the information on it will be aimed more at people who will be eating in. It will have the specials for the day which aren't on the menu and also the staff picks from the menu. 

For the drinks menu, we have settled to just present it on a mini clipboard. We scoured the internet for innovative ideas and also our own brains but we just couldn't think of anything so we will go with the clipboard which is the trend now and it's what we think people will like.

Website

The website is going well, it is still being built and Jeanel has seeked help with some of the stuff that she doesn't know. It should be finished ahead of schedule, probably around week 8 or 9.

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